FARMERS MARKET RESOURCES

Welcome to the Central Registration of Farmer's Markets. Beginning January 1, 2014, the Kansas Farmers' Market site will re-direct to this site, From the Land of KansasTM. If you do not find the resource you are looking for regarding Farmers Markets in the state, please contact Annarose Hart at the Kansas Department of Agriculture (see staff bios under Learn About Us).

For general inquiries email farmersmarkets@kda.ks.gov.

Assessment:

Rapid Market Assessments (RMAs) are a valuable tool in determining the impact of farmers markets and local agriculture on municipal and county economies. Developed by Larry Lev, Linda Brewer and Garry Stephenson of Oregon State University, a RMA is an easy, effective and thorough means for gaining quality market research about your farmers' market.

By conducting a RMA, you can learn about consumer motivations, identify the total volume of market traffic, determine how much consumers spend and are willing to spend at the market and surrounding business, as well as a reliable estimate of market day sales. You can also customize your assessment to fit the information needs of your market.

Use the resources below to learn how to conduct a Rapid Market Assessment or Dot Survey at your market (Documents to download are "Tools for Rapid Market Assessment" and "Rapid Market Assessment Checklist).

Central Registration of Kansas Farmers' Markets:

Prior to the 2013 legislative session, farmers’ markets were paying $300 dollars on average per year for liability insurance for their market. During the 2013 legislative session, Governor Brownback signed SB 120 to establish a central registration of markets and limits the legal liability of registered farmers’ markets. Registered farmers’ markets will have access to marketing, outreach and advocacy efforts through From the Land of Kansas. Effective January 1, 2014, traffic visiting www.ksfarmersmarket.org will be redirected to www.fromthelandofkansas.com. Pursuant SB 120, From the Land of Kansas will host the official Central Registration of Kansas Farmers’ Markets.

Click here to find a farmers' market closest to you.

EBT Programs:

The number of farmers' markets licensed to accept SNAP benefits is increasing nationwide. Click here for a list of farmers’ markets accepting SNAP benefits. The USDA Supplemental Nutrition Assistance Program works with voluntary farmers' markets to create Electronic Benefit Transfer (EBT) Programs.Click here to find the 18 Kansas farmers markets that accept EBT. You can also download the brochure at the bottom of this page.

For USDA resources on how to start an EBT program at a farmers market visit the USDA webpage.

Food Safety:

The Food Safety for Kansas Farmers Market Vendors: Regulations and Best Practices document has been updated as of February 2014. Down load a digital copy of this from the K-State Research and Extension Bookstore. Contact farmersmarkets@kda.ks.gov for a print copy. Printed copies are limited.

The Kansas Department of Agriculture offers a wide variety of tools and information available for food businesses in Kansas. Starting a Food Business offers many tools and direction for food entrepreneurs. Another helpful page to know about is Food Sales at Farmers’ Markets.

The sale of non-potentially hazardous foods is allowed at farmers' markets Non-potentially hazardous foods include baked goods, such as cookies, breads, cakes, cinnamon rolls and fruit pies. Other non-potentially hazardous foods include fresh fruits, vegetables, nuts and honey.

Don't forget to download the Rules, Regulations and Resources for Kansas Farmers' Markets Guide. For inquiries if a product can or cannot be sold at a market without a license from the Kansas Department of Agriculture, please contact to fsl@kda.ks.gov, or contact the Food Safety & Lodging Inspection program at (785) 296-5600.

Insurance:

Markets that are registered with the Central Registration of Farmers’ Markets are covered from legal liability. This coverage is for the market as a whole and does not cover the market manager or individual market vendors. It is a best practice for markets to require their vendors to show proof of product liability coverage.

“Any participant assumes the inherent risk of attending buying or selling goods at a farmers’ market registered under this act. If a participant brings an action for damages arising from the operation of a registered farmers’ market, the registered farmers’ market operator may plead an affirmative defense of assumption of risk by the participant.” – Quoted from the SB 120 that was enrolled into law July 01, 2013.

View the Frequently Asked Questions (February 2014)  regarding the legal liabilty for markets who have registered with the Central Registration of Kansas Farmers Markets.

One available insurance resource for farmers’ market vendors is the National Farmers' Market Coalition. The National Farmers’ Market Coalition worked with the Campbell Risk Management to create an affordable liability insurance program available to farmers’ market vendors at the national level.

Many farmers’ market vendors may also sell their product at an on-farm store in an agritourism setting. Farms can have a general farm liability insurance policy or they can have similar benefits through the Agritourism promotion act registration through the Kansas Department of Parks, Wildlife and Tourism.

For more information, download the Insurance Coverage Options for Fresh Produce Growers from the USDA – Agriculture Marketing Service (AMS).